Marketing & Publicity Coordinator

Summary:

The Marketing & Publicity Coordinator will support the Marketing & Publicity Manager and Marketing Team to promote Yen Press frontlist and backlist titles within the realm of social media, publicity, marketing, and conventions/events.

Primary Duties and Responsibilities:

SOCIAL MEDIA

• With direction from the Marketing Manager, copywriting, scheduling, and curating content, including finding relevant interiors and images from imprint releases.
• Drafting creative briefs for social media assets and coordinating with the Marketing Design team.
• Brainstorming and executing various photography & videography content.
• Templating and uploading various creative assets used regularly on Yen Press socials (banners, assets for new titles and covers, to name a few).

PUBLICITY

• Preparing digital review copies for titles and uploading materials to industry-wide catalog and relevant trade review sites.
• Researching and maintaining media/influencers lists.
• Handling monthly and ad hoc mailings of review copies to media and influencers.
• Monitoring and tracking coverage of Yen Press titles.

EVENTS

• Supporting the company’s convention presence by staffing the Yen Press booth at select events.

ADMIN

• Communicating between internal departments and team members, advertising partners, media/influencers, and industry partners.
• Additional tasks as needed (which may also fall under the scope of social media, publicity, and marketing).

Qualifications

• Two to three years professional experience (publishing or entertainment field preferred).
• Knowledge, interest, and passion in manga/anime and comics.
• Experience running social media accounts in a professional capacity.
• Experience with at least one photo/video editing tool (Adobe Suite, CapCut, etc.).
• Awareness of current trends within the publishing industry, social media, and manga/anime spaces.
• Strong copywriting and proofreading abilities, along with general attention to detail.
• Ability to work independently as well as part of a team.
• Superb analytical and critical thinking skills.
• Excellent written and verbal communication skills.
• Proficiency in the Microsoft Office Suite (Excel, Word, and PowerPoint).

Job Type: Full-time

Pay: $50,000.00 - $55,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Referral program
• Tuition reimbursement
• Vision insurance

Application Question(s):

• What are your some of your favorite manhwa, manga, or light novel titles?

Experience:

• Marketing: 1 year (Preferred)

Work Location: Hybrid remote in New York, NY 10001